You built. They came. Now what are you going to do?

RT @ioninteractive: 5 Directional cues for increasing landing page conversions http://ow.ly/38KMR #marketing

This article is a must read for marketers and business professionals. It is so important to move to the point of conversion. Many times business professionals get so immersed in administration, product development, and attracting leads, they forget about converting them to sales.

I’d like to use an analogy by HBO Def Poet Tommy Bottoms, “It’s not how much money you make, but how much money you keep.” Applying this to marketing, its not about how much traffic you have, but about how much traffic you convert to sales.

What conversion processes do you have in place? Do you have any in place? If so, are you consistently evaluating and adjusting accordingly?

Please, make sure you take time to read and study, “5 Directional cues for increasing landing page conversions” http://ow.ly/38KMR