Did you realize that most of the time, your bio on Twitter is the determing factor for whether people will or will not follow you? It’s a make or break point. The more concise your bio, the more you attract Continue reading
Twitter Me This & Twitter Me That: **How to successfully reach your most powerful influencers & The importance of building authentic connections with them** http://ow.ly/78EVf
Another great article from MarketingProfs.com. Written by John Haydon of Inbound Zombie, the article not only applies to non-profits, but is also adaptable to independent artists. FYI: Facebook has upgraded its FanPages. If you need support in leveraging Facebook fanpage to increase Continue reading
The objective of a press release is to provide information to the media to reach the public via news coverage. This coverage can be in blogs, videos, newspapers, magazines and on radio and television. “A company, individual or nonprofit can often gain valuable press coverage Continue reading
RT @seonow: Headlines were invented as a way to sell newspapers – we should be using them as a way to sell our businesses!
At the end of the day, it’s about a sale. Whether the sale of a service, product, an idea, convincing someone to see things your way, go on a date, give you a job or contract, be your friend, husband, Continue reading
Avoid using terms in your marketing and offer presentation such as “Free”, “Risk Free” or any similar and potentially misleading phrases when consumers will be enrolled in a monthly continuity program at the end of a trial period, or will be paying a deferred charge for the trial period. Continue reading
Ad series encouraging teens to “Give It a Ponder” before sending hurtful, gossipy or sexually explicit text messages… http://ow.ly/IKbv
“Without publicity, a terrible thing happens…NOTHING!” -P.T. Barnum
Building your brand and business takes a 360 degree marketing approach…a holistic integrated strategic approach that is based on your vision, industry, and target audience behavior. Continue reading